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Senior Solutions Marketing Executive

Location: Noida
Experience: 2-3 yrs

Role:

  • Design, develop & execute professional marketing campaigns to generate PULL based demand.
  • Develop and enhance Sales and Marketing collateral (Solution Offering Datasheets, corporate brochure, Comparison Sheets, Presentations, and Case-studies etc.) to accommodate changing market needs..
  • Update and keep Live, InfoAxon’s Online & Social Media Properties (website, blog, Slideshare, Linkedin, Twitter, Facebook etc.) on regular basis.
  • Continuous marketing research that help understand prospects and target markets; taking the market research to next level by creating a knowledge database used in sales
  • Assist Sales Team to win accounts by providing professional collaterals like Case-Studies, Comparison with competitor’s offerings, handling of sales objections, FAQs, customized datasheets etc.
  • Essentials:

  • Proven editorial skills. Outstanding command of the English language with Flair for business writing, initiating online conversation and managing it to create opportunities.
  • You should be an avid blogger and contributor to various social media platform.
  • You should be able to grasp and translate technical details into business benefits. Should be able to reproduce the information in easy to understand business language for marketing collateral.
  • Working experience in web analytics tools (Google Analaytics), social media marketing applications (wordpress SEO, TweetDeck etc.) and SEO techniques.
  • Passion for new technologies, tools and usage of those for business benefits.

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